CalcRecipe

Builder Payment Toolkit

Abo-Preis-Simulator

Back into a recommended monthly price from operating cost and funnel assumptions, then project MRR, ARR, and profit.

Pricing model

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%
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Subscription outlook

Recommended price

50,35 $

MRR

750,00 $

ARR

9.000,00 $

Net profit / mo

450,00 $

Break-even users

5,96

Margin

60,0%

Paying users

14,9

Annual profit proj.

5.400,00 $

Examples

  • B2C freemium: 200 trials × 8% conversion × 5% churn → price to clear $300 burn at 60% margin.
  • High refund category: Raise refund rate and watch required price climb.

FAQ

Is churn modeled in steady state?
Yes—a simplified monthly paying-user yield after conversion, refunds, and churn.

Subscription pricing for builders

Required revenue equals cost divided by one minus target margin; divide by paying users for price.

Pair with the Fee Calculator to stress-take rates before you publish plans.